Retail Design


sp r o j e c t   o v e r v i e w The Devialet store, a sound device brand located in Nine One, a high-end complex in Hannam-dong, Seoul, is the first flagship store in Asia. Collective B conducted design development and design supervision based on the concept design of the..

The Ordinary by DECIEM

p r o j e c t   o v e r v i e w The Ordinary store by DECIEM, a famous Canadian skin care brand that uses only basic ingredients with proven efficacy, is located in Yeonnam-dong, Seoul, one of the hot spot for MZ generations. Collective B conducted drawing development and design..


p r o j e c t   o v e r v i e w Rounz store in Pan-gyo, designed by Collective B, is an integrated online and offline eyewear shop where you can experience more than 3,000 products and their brand stories. It is also a brand experience store where you can enjoy..

Villa de Mûrir

About Villa de Mûrir Villa de mûrir is the flagship store of beauty curation brand mûrir at which customers can experience mûrir’s signature Beauty Pairing service. Collective B created an interior design that works as an effective brand communication touchpoint for millennials looking for a break from everyday routine at which they can explore their..